Greenwashing Uncovered: Accountability, Transparency, and Responsibility
Tue, 23 Sept
|Dublin 4
Featuring insights from UCD’s GreenWatch AI project, the session will discuss how emerging technologies are being used to detect false sustainability claims and support genuine corporate responsibility.


Time & Location
23 Sept 2025, 18:00 – 20:00
Dublin 4, UCD Lochlann Quinn School of Business, Belfield, Dublin 4, Ireland
About the Event
How can we distinguish real climate action from clever marketing? This panel discussion brings together experts in sustainability, business ethics, and digital innovation to expose the tactics of greenwashing and explore how companies can be held accountable.
Featuring insights from UCD’s GreenWatch AI project, the session will discuss how emerging technologies are being used to detect false sustainability claims and support genuine corporate responsibility.
